CREA Meeting Room, Redhills, Penrith, CA11 0DT 9am - 12.30 followed by lunch Tracey Errington from Market Sense Market Sense is a Cumbrian based marketing and business development consultancy that has over 15 years experience and a diverse range of clients including: retail, tourism, agriculture, B2B and mail order.

Press Relations is just one element of the marketing mix, but it is very effective for clients wanting to raise their profile. All businesses have a story to tell and this workshop will give you the tools to help improve your communications: • targeting your customers, the right media and the right journalists • learn to create successful press releases • the importance of pictures and building relationships Sabina Hine from Sabina Hine SEO Sabina has spent the last 6 years focusing purely on Search Engine Optimisation and consistently achieves high page rankings for her clients. The workshop is aimed at those who want to improve their web ranking and businesses looking to build an effective website in the future.

SEO for your website workshop will help you achieve the following: • Gain a better understanding of what optimisation entails • Learn how to conduct keyword research • Stay one step ahead of the competition and see how they work • Demystify link building and how to conduct a link building campaign You will be provided with course notes to help develop your own PR and SEO skills further and both trainers are available for follow up questions via phone and email.

There will be two morning sessions followed by a buffet lunch and the chance to network Cost: £75 (no VAT) Places are limited.

To book your place(s) or to find out more, please contact: Tracey on 01768 895 964 or email tracey@marketsense.net Sabina on 07886 112378 or email sabina@sabinahineseo.co.uk